Our Partners & Affiliates

At the Arkansas Broadcasters Association, we are proud to partner with multiple affiliates to provide invaluable resources to our members.

Local Broadcast Sales is entirely devoted to serving ABA members with the best ongoing and ever-improving broadcast sales development services on the planet including:

• Training On-Demand: A wide variety of over 1,500 training videos that are developed & delivered by proven ad sales pros, available 24/7 with two new videos added every week!
• The BEST (Broadcast Essentials Sales Training) Program: A new-hire series that is ready to begin on any day and at the time your stations choose. Finally, there is no need to wait around for classes to be available at a trainer’s convenience and new sellers can rewatch any time at no additional cost!
• Sales and Promotion Ideas: Timely suggestions that produce tangible sales results when there is a need for new and fresh ideas.  This competitive advantage has your station’s sellers ready at those key moments!
• Ad Intelligence: A sales resource center organized by category and designed to enhance consultative sales calls with over 3,000 articles!  These are amazing educational resources for sales calls, presentations, and conversation starters.
• Ask LBS: A virtual coach service provides advice backed by professionals who have experience in the street. When your sellers find themselves stuck in the sales process with a client challenge, ask for help, and LBS will answer! There are nearly 1,000 questions with answers that keep your station sellers sharp.
• 2nd Tuesday Webinars: The industry’s best and most practical live sessions airing monthly on the 2nd Tuesday –  ABA members also have access to the archived webinars!
• LBS Research: New consumer-related information for your station’s sellers.  Unbelievably powerful for soliciting new prospects, informing current clients, and igniting successful presentations!